It's a Flax

By Camilla Swart

It gives me great pleasure to introduce our newest product to you!!

Following the success of the Egyptian cotton gown, we developed the Pure Linen Gown.

The first-off the production floor is a unisex kimono-style washed linen gown.  Washed, because we want you to immediately appreciate the fascinating beauty of linen.

Linen gowns

Our linen gowns are pure luxury.  The feel of pure linen against your skin speaks of indulgent living.  Knowing your gown is going to last and is a natural product ensures peace of mind.

Flax 2

Flax (linen) cut, ready to process                           Flax(linen) stalks to thread/yarn ready to weave

Linen is hypo-allergenic and is perfect for our climate, being breathable and cool in summer. Linen is very washable, and easy to iron when slightly damp.  It needs to be washed in very hot water – at least 60⁰C, and preferably dried in natural sunlight.  Linen can be given a light tumble dry.

Plants

Linen plants have a smaller impact on the environment than cotton plants, and the whole production process of linen fabric is less water-hungry than cotton. During processing linen fabric, the whole plant is used – the seeds of the plant product flax-seeds. Linen plants also require far less pesticides and water to grow, making them an ecologically sound choice.

Hemstitching

You could have your gown personalised with your monogram embroidered onto the front chest, or you could satin-stitch your favourite colour around the neck band, or do both! Hemstitching can be added to the gown around the neck band, sleeve hems and pocket hems. 

In fact, when it comes to personalising your gown, look no further than Linen Drawer.  We can help you make those creative ideas come to life. https://www.linendrawer.co.za/

Of course, these gowns make super gifts.  What better wedding gift than a set of pure linen gowns with the newly-weds’ monograms on the front? Or their nick-names, for a quirky twist?  The sky’s the limit!  We look forward to showing off our newest addition to our luxurious range of gowns to you.

Sources:https://www.google.com/search?q=IMAGES+LINEN+plants&tbm=isch&source=univ&sa=X&ved=2ahUKEwjAlYW-8fvnAhVk7eAKHQtcCkgQsAR6BAgKEAE

https://goodonyou.eco/how-sustainable-is-linen/

https://mygreencloset.com/love-linen/